December 2019


DIOR shrinks “Book Tote”! Dior Mini Book tote is Rihanna’s favorite bag recently!

DIOR’s classic bag “book tote” has been a super hot red bag since its launch in 2018. With the trend of Book Tote bags, “book tote” also launched the new mini version.

The band released three versions of blue, burgundy Oblique presbyopia and denim. Although the bag type is mini, there is absolutely no problem with putting mobile phones, wallets, and lipsticks. This bag is already Rihanna’s favorite bag recently.

Dior Book Tote debuted in the spring and summer of 2018. The simple Tote bag-shape makes it light and practical. The minimalist appearance also allows it to be renewed with the theme every season. Although launched less than two years ago, it has become Dior’s new classic It Bag, which is favored by numerous celebrities and nobles such as Rihanna, Karlie Kloss, Naomi Campbell and so on.

The large Book tote bag measures 41.5 x 35 x 18cm, while the newly launched mini measures 24x 22.5x 8cm. Another difference is that the handle of the new Mini Book Tote looks like part of the bag itself without obvious stitching lines.Dior mini Book Tote

Probably heard everyone’s voice, Dior has launched small and mini Book Tote one after another in these two seasons. The small Book tote is scaled down directly on the large size. The Mini version has also been updated in the package design: the dome-shaped handle has been changed to be integrated with the bag body, and the flat appearance makes it more attractive and appealing.

Three sizes are compared: Mini: 22.5 x 24 x 8cm, Small: 36.5 x 28 x 17.5cm, Regular: 41.5 x 35 x 18 cm.

Like the original Book Tote, the newly launched mini bag still uses Oblique printed canvas as the starting series, because it is the most classic and most recognizable. The Oblique pattern was born as early as the 1970s and was created by Marc Bohan, Dior’s third creative director.

It is available in blue and burgundy this season. Exquisite embroidery crafts create a three-dimensional shadow effect of Dior Monogram. Christian Dior logo is on front. The flat bag-shaped bag is like an ancient book in the hand, which is very suitable for carrying paperback-sized books and some daily necessities.

The mini model can also be used as a decoration when it is held at the wrist! ~ But compared to the large size, the mini size is not suitable as a shoulder bag, and it is more stylish and eye-catching when it is carried on the hand.

Compared to the large and mini sizes, the small Book tote is a more practical version. It can be used as a commuter bag and can store MacBook pro thanks to the extra-roomy space.

Turning menswear into art: Kim Jones successfully brings Dior men into the new era in his way

In March 2018, Kim Jones announced that he was the artistic director of Dior Menswear. In June of the same year, he released his first Dior menswear collection in Paris, thus starting a “Kim Jones” era. Not long ago, Kim Jones also won the Men’s Designer of the Year award at this year’s British Fashion Awards.

In the late 2000s, the most anticipated fashion collaboration was the collaboration between Dior Men and Shawn Stussy.

In March 2018, Dior Homme has officially renamed Dior Men. The name change was only the first move of Kim Jones in charge of Dior Men. After that, Dior Men worked with KAWS and Hajime Sorayama, respectively, completely breaking the serious stereotyped impression of Dior Homme. Dior Men is being shaped into a new world of menswear aesthetics.

Kim Jones tries to combine some local, people-friendly street design with couture fashion culture, not only for his own interests but also to break through the “Depression felling” that Dior menswear has always inherent.

The collaboration between Dior Menswear and Shawn Stussy has ignited the curiosity and expectations of the entire fashion industry long before the show. In addition to the reason that  STÜSSY is the originator of fashion, it is also because Kim Jones himself is a super fan of street art. Forty years ago, a surfboard with Shawn Stussy’s signature was a trending item for surfers. Today, Shawn Stussy reinterprets Dior’s logo with his iconic graffiti font, and the letters in the match head run through the series.

This season’s warm and complicated prints are impressive, such as those graffiti logos drawn by Shawn Stussy on coats, shirts, trousers, ties and so on.

The luxurious snake print is also a highlight of this Dior Men’s 2020 Summer Show. Whether it’s a motorcycle jacket, Bermuda shorts, slim trousers or a Saddle bag, you can find snake-like figures. Extensive patterns and blooming flowers, classic plaids and stripes complement each other, showing a metallic luster under the light, chic and high-end. OBLIQUE printed canvas has also become the protagonist of sweaters, trench coats, and tote bags this season.

Kim Jones boldly stacks many different prints and uses a sense of disorder to build a sense of order. If you look closely at the show’s models, you will find that at least one solid-colored item was paired with the printed outfits -the weight balance is very important unless you want to dress as a butterfly.

In addition to the tote bag that intersects with various prints, the small saddle bag is still eye-catching: solid color model, belt bag, Stussy hand-painted logo design, snake pattern style, OBLIQUE print finish, metal limited edition …